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Tuesday, April 2, 2024

Effective Use of Social Media by Lok Sabha Candidates in 2024 Election - Tips Based on Research

 


Share your email. Open an exclusive account for election.  Encourage people to write to you with suggestions for development of the constituency and ask them to seek clarifications.

Give replies to emails with a message to vote for your party.  


Keep social media accounts active and current. Open exclusive accounts for election. Connect with every body who connects with you. Engagement is important.

Send direct messages to followers on Twitter and FaceBook seeking vote and support.

Do door to door personal canvassing. Even in door-to-door canvassing give them pamphlets having your social media account information and ask them to get in touch with you using social media at any time.

Last day reminder and persuasion to vote most important. Create booth level teams for it. Last day social media persuasion is also important. Create teams for it also.




Social media and politics: why it matters + 10 tips for campaigns

Brent Barnhart

Written byby Brent Barnhart

https://sproutsocial.com/insights/social-media-for-political-campaigns/


Engage potential voters in conversation.

Asking questions is a proven way to boost engagement on social media.


Social media for political campaigns

Brendan Finucane

July 1, 2022

https://www.ecanvasser.com/blog/social-media-as-an-aid-to-campaigns


Engagement with candidate posts on Twitter, Instagram, and Facebook during the 2019 election

Shelley Boulianne  and Anders Olof Larsson. 

New Media & Society, Volume 25, Issue 1

https://doi.org/10.1177/146144482110095


Twitter is typically seen as key for candidate-journalist connections (Jungherr, 2016; Kreiss, 2016; Rauchfleisch and Metag, 2016). Indeed, politicians typically see Facebook as an opportunity to influence the public and one’s supporters, while Twitter holds the opportunity to influence journalists (e.g. Kelm et al., 2019). Perhaps due to its capability to reach wider groups of citizens, surveys of candidates typically indicate Facebook as more important than Twitter (e.g. Karlsen and Enjolras, 2016; Kelm et al., 2019).



Knowledge at Wharton Podcast
How Social Media Is Shaping Political Campaigns
August 17, 2020 •
Political newcomers can leverage social media to raise money and gain recognition, which could help them compete against incumbents, according to new research co-authored by Wharton’s Pinar Yildirim.


























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