5.4.2024
Interesting. Now there are readers for this article. Congress seems to be following the same strategies in this election also. What more it is doing? Please indicate in comments.
14.4.2019
In Lok Sabha 2019 election, BJP/NDA is the leader having won the election in the last one in 2014. Hence its strategies are similar to a market leader in product marketing.
Congress party and any coalition it forms is a challenger. Hence, Congress party's strategies are to be analyzed by comparing them to the challenger strategies outlined in Marketing books.
Congress party declares the NYAY income scheme. Rs. 72,000 year to 5 crore low income families.
Employment crisis will be key issue in Congress campaign, says Sam Pitroda
PTI NEW DELHI, MARCH 24, 2019
https://www.thehindu.com/elections/lok-sabha-2019/employment-crisis-will-be-key-issue-in-congress-campaign-says-sam-pitroda/article26624931.ece
Why Modi must go
A failed government and a failed Prime Minister need to be shown the door
NH Web Desk, 16 Mar 2019
https://www.nationalheraldindia.com/opinion/why-modi-must-go-2
DELHI
Findings of survey to guide Congress’ 2019 poll strategy
6 June 2018
Congress likely to win 5 of the 7 seats
https://www.thehindu.com/news/cities/Delhi/findings-of-survey-to-guide-congress-2019-poll-strategy/article24091373.ece
Eye on Elections 2019, Congress to target the poor in urban areas
The Congress has consistently ceded its urban vote bank to the BJP, and now by targeting informal workers in cities, the party wants to reverse that trend
Mon, Apr 02 2018.
https://www.livemint.com/Politics/Ue0nRDtYEYs4Nfb2DL804J/Eye-on-Elections-2019-Congress-to-target-the-poor-in-urban.html
https://www.quora.com/How-can-Congress-win-the-2019-election
89 answers on Quora
August 20, 2017
Upated 5.4.2024
Updated 14 April 2019, 24 March 2019, 1 July 2018
In Lok Sabha 2019 election, BJP/NDA is the leader having won the election in the last one in 2014. Hence its strategies are similar to a market leader in product marketing.
Congress party and any coalition it forms is a challenger. Hence, Congress party's strategies are to be analyzed by comparing them to the challenger strategies outlined in Marketing books.
Congress party declares the NYAY income scheme. Rs. 72,000 year to 5 crore low income families.
Employment crisis will be key issue in Congress campaign, says Sam Pitroda
PTI NEW DELHI, MARCH 24, 2019
https://www.thehindu.com/elections/lok-sabha-2019/employment-crisis-will-be-key-issue-in-congress-campaign-says-sam-pitroda/article26624931.ece
Why Modi must go
A failed government and a failed Prime Minister need to be shown the door
NH Web Desk, 16 Mar 2019
https://www.nationalheraldindia.com/opinion/why-modi-must-go-2
DELHI
Findings of survey to guide Congress’ 2019 poll strategy
6 June 2018
Congress likely to win 5 of the 7 seats
https://www.thehindu.com/news/cities/Delhi/findings-of-survey-to-guide-congress-2019-poll-strategy/article24091373.ece
Eye on Elections 2019, Congress to target the poor in urban areas
The Congress has consistently ceded its urban vote bank to the BJP, and now by targeting informal workers in cities, the party wants to reverse that trend
Mon, Apr 02 2018.
https://www.livemint.com/Politics/Ue0nRDtYEYs4Nfb2DL804J/Eye-on-Elections-2019-Congress-to-target-the-poor-in-urban.html
https://www.quora.com/How-can-Congress-win-the-2019-election
89 answers on Quora
August 20, 2017
Upated 5.4.2024
Updated 14 April 2019, 24 March 2019, 1 July 2018
Interesting to see the article being read now by readers.
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