Monday, October 28, 2024

Modi Brand After 2024

 




2024

Prashant Kishor - A decline in the popularity of the Modi brand from 2014 to the present.

Kishor proposed forming alliances with Muslim voters and four segments of Hindu voters, Gandhian Hindus, Ambedkarite Hindus, Communist Hindus, and Socialist Hindus, who do not support Modi.

https://economictimes.indiatimes.com/news/elections/lok-sabha/india/prashant-kishore-reveals-how-to-beat-bjp-says-modis-popularity-declining-pm-to-face-more-protests-in-third-term/articleshow/110273663.cms


Missing: India’s third Modi wave

https://www.ft.com/content/c832e0cf-9fbd-43b5-a8b7-2685634f1454




https://www.deccanherald.com/opinion/marketing-modi-how-pm-s-brand-has-unfolded-2848058


https://www.businesstoday.in/magazine/case-study/story/case-study-strategy-tactics-behind-creation-of-brand-narendra-modi-46222-2014-05-19



Strategic Missteps, Not Modi’s Declining Brand, Behind BJP’s Election Challenges

SHARAN SETTY,

Aug 22, 2024

Swarajya Magazine

https://swarajyamag.com/politics/strategic-missteps-not-modis-declining-brand-behind-bjps-election-challenges


https://www.ndtv.com/opinion/brand-modi-is-still-the-key-difference-between-bjp-and-others-5914932


India election: Is the "Modi brand" dented after BJP loses outright majority?


Global News

4.41M subscribers

Following India's recent elections, Prime Minister Narendra Modi secured a third term in office, but his party faced an unexpected setback as it lost its majority in parliament. Modi's Bharatiya Janata Party (BJP) can now only maintain its majority government with the help of a coalition of other parties.

 This result has raised questions about the true strength of Modi's support and the future plans of the BJP, especially in light of Modi's weakened position.

 Researchers suggest that the election results indicate "A dent in the Modi brand" and raise concerns about the party's succession plans. The unexpected electoral setback has sparked speculation about the BJP's future and how Modi and his party will navigate the challenges of governing the world's largest democracy in the coming years.










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