India - Information - News, Features and Essays: Successful and Effective Election Campaign Management

Saturday, November 2, 2024

Successful and Effective Election Campaign Management - Consultants, Books, Articles

Very Interesting and Useful

How to be an Effective Incumbent or how to Beat an Incumbent  

By Kevin OToole | March 29, 2018,

Kevin O’Toole is the former 40th District Senator and the current Chairman of the Port Authority of New York and New Jersey.

https://www.insidernj.com/effective-incumbent-beat-incumbent-%E2%80%AF/

New Year’s Resolutions for Newly Sworn In Elected Officials

By Kevin OToole | December 31, 2019

https://www.insidernj.com/new-years-resolutions-newly-sworn-elected-officials/

2024

https://www.ngpvan.com/blog/how-to-run-a-political-campaign/

https://www.mentionlytics.com/blog/political-marketing-campaigns/

https://activisthandbook.org/strategy

2023

https://www.ecanvasser.com/blog/campaign-strategies

https://www.ngpvan.com/blog/political-campaign-strategies/

https://callhub.io/blog/political-campaign/local-political-campaign-strategies/

https://www.linkedin.com/pulse/what-political-campaign-strategies-win-election-chunav-parchar

https://blog.stackadapt.com/political-campaign-strategy

https://www.aristotle.com/blog/2023/06/7-of-the-best-political-campaign-event-ideas/

https://www.goodfirms.co/political-campaign-software/blog/tips-create-effective-political-campaign-strategy

2022

https://www.determ.com/blog/6-election-campaign-ideas-that-will-help-you-win/

https://commonslibrary.org/elections-and-activism-campaign-skils/

https://www.harrisbeach.com/insights/eight-critical-steps-to-a-political-campaign/

https://campuspress.yale.edu/wave/how-to-make-a-successful-political-campaign-video/

https://bootcamp.uxdesign.cc/designing-a-successful-political-campaign-using-design-thinking-and-data-6a3d575bcf11

2019

https://www.npr.org/2019/10/15/770332855/how-to-run-for-office

2018

https://www.designhill.com/design-blog/marketing-ideas-for-promoting-an-election-campaign/

2017

PDF Files

https://www.ndi.org/sites/default/files/Module%203_Research%2C%20Strategy%20and%20Targeting_EN.pdf

https://iknowpolitics.org/sites/default/files/political20campaign20planning20manual.pdf

https://isid.org.in/wp-content/uploads/2022/09/DN1706.pdf

https://www.amity.edu/jaipur/pdf/aur-naac/social%20media%20is%20it%20tool%20for%20political%20campaign.pdf

Books

Swinging the Mandate: Developing and Managing a Winning Campaign

Dheeraj Sharma, Narayan Singh Rao

Penguin UK, 5 Sept 2016 - Literary Collections - 256 pages

Is Narendra Modi one of the most successful brands of our times? Was the historic AAP victory in Delhi actually a fluke? How do Indians vote and what influences them? Swinging the Mandate is a first-of-its-kind book on political campaign management in India. Prof Dheeraj Sharma, chair of marketing at IIM Ahmedabad, and Narayan Singh Rao discuss how sophisticated campaign management strategies have been utilized in recent elections in India. The book offers excellent case studies from the historic general elections of 2014 and the landslide victory of AAP in the 2015 Delhi elections. It also gives examples of some hard-fought elections in Europe and North America to demonstrate increasing use of principles of marketing and management in campaign management. Armed with comprehensive research and interesting case studies, this accessible book reveals how star campaigners are built, what the marketing mix for a political party looks like, and how elections are won in India.

https://books.google.co.in/books?id=dBnpDAAAQBAJ

Winning Elections: Political Campaign Management, Strategy & Tactics

Ron Faucheux

Rowman & Littlefield, 2003 - Political Science - 688 pages

This is an advanced guide to running political campaigns. It provides invaluable, practical advice from the leading professionals in the industry, together with thousands of vote-winning, money-saving, time-conserving tips. Chapters include new articles and knowledge gleaned from the most recent elections. Covering small-budget local and district races to big-budget statewide and national campaigns.

https://books.google.co.in/books/about/Winning_Elections.html?id=hWa9QYkFYe4C